Project Description

ECA Case Study: Project Staffing

Health & Fitness Strategy Consultant

PE-backed Health Club


Strategic Planning

San Francisco, CA

Post-MBA (3-5+ years)

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Project Details

Client / Situation
  • Our client is a large PE-backed national health club chain and their leadership team was reassessing the current portfolio strategy
  • They required the support of a seasoned consultant to help conduct a portfolio review and make recommendations for optimal future operating model and brand strategy, as well as an implementation road map
Objectives / Results Achieved
  • Researched industry and competitive landscape
  • Identified and summarized insights and trends that could impact client strategy; built “fact pack” to socialize information with key stakeholders and BOD
  • Led an internal team (partnering with internal resources) to analyze existing client portfolio (identify where the client was winning with the existing portfolio and why)
  • Worked across multiple data sources to create a visually friendly synthesis of results for BOD
  • Synthesized recommendations for 5-year growth strategy into a draft presentation for BOD meeting (overall strategy forecasted 45% EBITDA growth by 2023)

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